PCGCAMPBELL WINS NAVY SEAL FITNESS CHALLENGE MEDIA RELATIONS BUSINESS

DEARBORN, Mich. - PCGCampbell has been named the local media relations agency of record for the upcoming Navy SEAL Fitness Challenge in Dearborn, MI.

The Fitness Challenge will take place on Saturday, May 10, 2008, from 8:00 a.m.-2:30 p.m. at the Recreation Center at the Ford Community & Performing Arts Center, 1501 Michigan Avenue. The event is free and open to anyone over the age of 13. 

The Navy SEAL Fitness Challenge, which consists of a 500-yard swim, push-ups, sit-ups, pull-ups and 1.5 mile run, will make its fourth stop in Dearborn.  The inaugural Fitness Challenge tour kicked off in Boston earlier this year and continued in San Antonio, Los Angeles and later this year in Chicago.

PCGCampbell will use its media expertise to promote health and wellness as participants in the Dearborn event strive to achieve the SEALS physical fitness standards, which are required to begin actual SEAL training.  Additionally, PCGCampbell will invite media representatives to test their skills on May 6th, the designated event media day. 

To learn more about the Navy SEAL Fitness Challenge or to pre-register for the event please visit www.sealfitnesschallenge.com

About PCGCampbell

PCGCampbell, founded in 1982 as Campbell & Co., has offices in Dearborn, Mich., and Torrance, Calif.    The company provides integrated marketing services including public/media relations, training, advertising, direct and experiential marketing, research and brand development. 

For the sixth consecutive year, PCGCampbell has been named one of Metro Detroit’s “101 Best and Brightest places to work,” and the for last two years has been named to Crain’s “Cool Places to Work” in southeast Michigan.     

To learn more about PCGCampbell please visit www.pcgcampbell.com